Appointments at Reading Health System

Submitted photos Gregory K. Sorensen

Gregory K. Sorensen, MD, has joined Reading Health System as Senior Vice President and Chief Medical Officer.

Sorensen most recently served as Chief Medical Officer and Vice President of Medical Affairs at Bon Secours Health System with responsibility for medical staff services, health informatics, clinical quality, laboratory, imaging, and pharmacy. While at this Maryland-based system from 2010 through 2012, Dr. Sorensen led the clinical transformation team, as well as the implementation and optimization of Epic™ electronic health record.

His prior experience includes 11 years at Swedish Medical Center in Seattle, as Executive Director, where he created a pediatric hospital within a hospital, established the first pediatric hospitalist program in the northwest United States, led a multi-specialty practice group of 40 pediatric specialists, chaired the patient safety initiatives and created and led the Gossman Center for Medical Simulation.

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Dr. Sorensen had also served as director of pediatric cardiac anesthesiology and critical care at Seattle Children’s Hospital, and simultaneously was associate professor of anesthesiology at the University of Washington.

Dr. Sorensen received his medical degree from the University of Nebraska, where he had previously earned a bachelor’s degree in pharmacy. His postgraduate education included a pediatric residency at the University of Washington, a fellowship in pediatric cardiology at Vanderbilt University, and a return to the University of Washington for a fellowship in neonatal and respiratory diseases followed by a residency in anesthesiology.

He is a diplomat of both the American Board of Pediatrics and the American Board of Anesthesiology, and a member of the American College of Physician Executives.

Vivian Greenfogel joins Reading Hospital as the Director of Patient Experience, bringing more than 28 years of experience to a position dedicated to coordinating efforts to capture best practices in improving patient experiences and instilling them throughout Reading Health System.

Greenfogel will work throughout the Reading Health System to ensure that all stakeholders “own the patient experience” and work collectively between departments and with patients to understand their needs and bring our resources to bear to meet those needs.

Prior to coming to Reading Hospital, Greenfogel has worked as the Director of Service Excellence/Patient Experience in Somerset Medical Center in New Jersey, The University Hospital-UMDNJ in New Jersey, and Sr. Vice President for Patient Satisfaction at the Saint Barnabas Healthcare System.

Her experience includes working with Press, Ganey Associates; and having directed the patient experience and patient advocacy efforts at the Hospital Of Saint Raphael, New Haven, CT; and Albany Medical Center, Albany, NY.

Greenfogel attended the State University of New York for her undergraduate studies. She has served as a board member of the Society for Healthcare Consumer Advocacy of the AHA, the New York State Chapter of the Society of Patient Representation and Consumer Affairs, the Albany Regional Council Society of Patient Representatives, and the Connecticut Hospital Association Conference for Patient Representatives. She has served as a member of the New York Hospice Association, the HealthCare Managers Association Northeastern New York and the Medical Outcomes Trust.