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Young families: The cost vs. protection challenge; finding right balance of protection and affordability is critical

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Being young and starting a family is one of the most exciting times in many people’s lives, with lots of opportunities ahead and so many memories to make together. Unfortunately, young families are often the most vulnerable to life’s uncertainties. They’re the ones with many peak earning years ahead of them and lots of potential unknowns to encounter.

Ensuring proper protection is important when designing a financial strategy to meet the needs of young families. While each financial strategy will be different, there are a few things that every family should consider.

Life insurance and disability income insurance help to form the foundation of a healthy financial strategy. A few companies are working to develop new offerings that allow new generations to access and leverage solutions tailored to their lifestyles, incomes and families. Thrivent Financial recently launched a new Universal Life Insurance product that combines the affordability of term insurance with the premium flexibility and potential cash value growth of permanent insurance.

This gives young parents the option to purchase a lifetime of coverage at a beginning price point that is generally very competitive with that of term insurance options many young people might purchase. This permanent coverage has the potential to build cash value accumulation that can be used for other things, for example, an emergency savings fund.

Disability income insurance is another cornerstone to consider so families are protecting their paychecks and future goals. New innovations offer options including “stay-at-home-spouse” benefits, allowing couples who have one person working inside the home to be protected also. This type of coverage can protect the invaluable contributions of stay-at-home spouses, and may help with all they do for a family, should they be unable to work in the home.

Innovation and financial services aren’t often in the same sentence together. However, with the unique challenges and opportunities faced by young families, new options are appearing that are tailored to the needs of a new generation.

This article was prepared by Thrivent Financial for use by Tri County Area representative John Lauer. He has offices at 3821 Main Street in Morgantown and can also be reached at 610-286-5986.